Loading...
Loading...
Hire an Interim CMO for full-time temporary marketing leadership. Expert CMOs for leadership gaps, transformation projects, crisis management, and business turnarounds.
An Interim CMO is an experienced Chief Marketing Officer who works with your company on a full-time, temporary basis—typically for 3-12 months. They provide immediate senior marketing leadership during critical periods: CMO vacancies, business transformation, rebrands, turnarounds, or major market shifts.
Unlike fractional CMOs who work part-time across multiple clients, an interim CMO is dedicated full-time to your business. They step in as your acting CMO, leading the marketing function with complete ownership and accountability. Unlike marketing consultants who advise, interim CMOs execute—they make decisions, lead teams, manage budgets, and deliver results.
"Interim CMOs provide full-time leadership when you need it most: during transitions, transformations, or crises that demand immediate executive attention."
A fractional CMO works part-time (1-3 days per week) across multiple clients. They are ideal for ongoing strategic guidance when you do not need full-time leadership.
An interim CMO works full-time (5 days per week) exclusively for your business for a defined period. They are the solution for urgent situations: filling a leadership gap, driving a major transformation, leading a rebrand, or navigating a crisis. When the situation demands a senior marketing executive on-site, in meetings, making decisions daily—you need an interim, not a fractional.
Full-time executive responsibilities during your engagement
Step into the CMO role immediately. Lead marketing team, attend board meetings, manage stakeholders, and make strategic decisions from day one.
Drive major change initiatives: digital transformation, marketing restructure, new market entry, or business model shifts.
Navigate urgent marketing challenges: reputation crises, failed campaigns, competitive threats, or rapid market changes requiring immediate executive response.
Lead company-wide rebranding, repositioning, or market expansion projects. Full ownership from strategy through execution.
Assess marketing team, restructure for efficiency, hire critical roles, or manage difficult personnel transitions during organizational change.
Integrate marketing functions post-merger or acquisition. Unify brands, teams, systems, and strategies across combined entities.
Define requirements, lead search process, and hire your permanent CMO. Ensure smooth handover and transition when engagement ends.
Deploy a senior marketing executive within 1-2 weeks. No 3-6 month recruitment process. They hit the ground running from day one with immediate impact on your business.
Get an executive who specializes in high-stakes situations: turnarounds, rebrands, transformations, M&A integration. They have navigated these challenges successfully before.
Hire for exactly the time needed—3, 6, or 12 months. Perfect for defined projects or bridging to a permanent hire. Exit cleanly when the mission is complete.
Unlike fractional or consultant CMOs, interims work full-time exclusively for you. Complete focus, availability for all meetings, embedded in your culture and team.
External executives bring fresh eyes without internal politics. They make tough decisions, challenge assumptions, and drive change without baggage.
Interim CMOs are hired for specific, high-stakes situations that demand full-time executive leadership on a temporary basis:
Your CMO left suddenly or you need to fill the role while recruiting. An interim CMO provides continuity, leads the team, and prevents marketing momentum loss during the transition.
ImmediateMajor rebranding, market repositioning, or brand consolidation projects require dedicated executive leadership. Interims specialize in leading these 6-12 month initiatives.
Project kickoffTransforming marketing from traditional to digital, implementing new MarTech stack, or building digital-first capabilities requires full-time change leadership.
Transformation startDeclining revenue, failed product launch, or reputation crisis requires immediate, full-time crisis management and strategic recovery led by an experienced executive.
ASAPPost-merger or acquisition, marketing functions must be integrated: unify brands, consolidate teams, align messaging. This requires dedicated full-time leadership.
Post-closeLaunching in new geography, entering new vertical, or pivoting business model demands full-time marketing leadership to define and execute the new GTM strategy.
2-3 months beforeDay rates for full-time temporary CMO leadership
Typical Engagement Structure
Most interim CMO engagements are 3-6 months full-time. Unlike permanent hires, you pay day rates with no benefits, pension, or long-term commitment. Unlike fractional CMOs, you get dedicated full-time focus exclusively on your business.
Rates vary based on the interim's experience, industry specialization, engagement complexity, and urgency. Turnaround specialists and those with crisis management experience typically command premium rates of £1,500-£2,000/day.
Choose the right model for your needs
| Feature | Interim CMO | Fractional CMO | Full-Time CMO |
|---|---|---|---|
| Commitment | Full-time (temporary) | 1-3 days/week | Full-time (permanent) |
| Duration | 3-12 months | Ongoing (6+ months typical) | Permanent |
| Cost | £8,000-£12,000/week | £3,000-£6,000/week | £150,000-£250,000/year + benefits |
| Focus | Gap-fill or transformation | Strategic + operational | All responsibilities |
| Flexibility | Fixed term contract | Scale up/down as needed | Limited flexibility |
| Best For | Leadership gaps, major transitions | Growing companies, specific expertise needs | Large orgs with full-time need |
From urgent need to interim on-site in 1-2 weeks
Tell us about your needs, timeline, and what you're looking for in an interim executive for your 3-12 month assignment.
We curate a shortlist of pre-vetted interim executives available for full-time temporary assignments.
Interview your top candidates. We handle scheduling and ensure they can start within your timeframe.
Your interim executive begins full-time within days. We support onboarding and contract management throughout.
Tell us about your needs, timeline, and what you're looking for in an interim executive for your 3-12 month assignment.
We curate a shortlist of pre-vetted interim executives available for full-time temporary assignments.
Interview your top candidates. We handle scheduling and ensure they can start within your timeframe.
Your interim executive begins full-time within days. We support onboarding and contract management throughout.
Sector specialists for transformation and crisis situations
GTM transformation, PLG implementation, rebrand, turnaround
Brand repositioning, marketplace crisis, channel transformation
Regulatory pivot, market expansion, post-merger integration
Market entry, compliance transformation, strategic repositioning
Firm rebrand, practice launch, crisis management
Pre-exit brand overhaul, portfolio company turnaround, integration
Tell us about your situation—CMO vacancy, transformation, or crisis—and we'll match you with experienced interim CMOs who specialize in your exact challenge. Deploy within 1-2 weeks.